Skip to main content

Unibet Sportsbook Review & Promo Code

Like many of its international competitors, Unibet arrived in the U.S. wide-scale sports betting market with decades of experience in the industry – and with the competition for sports betting revenues heating up by the week, every bit of experience matters. Unibet might not necessarily be the best all-around sports wagering app in the American space, but it offers an almost-perfect balance between providing a comfortable experience for new users and efficient betting markets for the more experienced players.

PROS: Easy-to-follow interface; novice-friendly first deposit bonus; competitive odds
CONS: No loyalty program; promotions are scarce; customer service needs work

MOBILE INTERFACE: ⭐⭐⭐⭐⭐
DEPOSIT BONUS: ⭐⭐⭐⭐
DEPOSITS/WITHDRAWALS: ⭐⭐⭐⭐
SAFETY AND SECURITY: ⭐⭐⭐⭐⭐
CUSTOMER SERVICE: ⭐⭐⭐⭐
USER EXPERIENCE: ⭐⭐⭐⭐
OVERALL: ⭐⭐⭐⭐

Unibet Sportsbook History

Unibet was originally founded in 1997 by Swedish businessman Anders Ström, who operated the company out of his London home. The company gained plenty of momentum in subsequent years, taking its first telephone bets in 1998 and launching an online betting website the following year.

Unibet, part of the Kindred Group and headquartered in Malta, entered the U.S. market in 2019, less than a year after the Supreme Court ruled the Professional and Amateur Sports Protection Act was unconstitutional. Unibet initially launched in New Jersey with an online casino product before introducing a mobile/online sportsbook. It is now operating in Pennsylvania, as well.

First Deposit Bonus

Unibet offers two incentives for new sports betting aficionados to sign on.

Anyone who creates a new account will receive $20 in free bets just for signing up – no deposit is required. The $20 is divided into two free bets of up to $10; you cannot claim the $20 for yourself, but any winnings generated by those two wagers are yours to keep.

Additionally, Unibet is offering a risk-free first cash bet up to $250 following your initial deposit. That means you can make a real-cash wager of up to $250 – and if you’re unsuccessful, Unibet will credit the $250 back to your account in the form of bet credits for you to use on the site. It’s a can’t-lose proposition!

These promotions might not have the same appeal to players looking for a straight deposit bonus, but they’re terrific opportunities for novice players to give the site a whirl without having to make much – if any – financial commitment. Unibet is banking on players trying and staying, which makes the bonus perfect for those still looking for a sportsbook to call home.

Getting Started

As with the majority of online sportsbooks, signing up for Unibet is a relatively simple process. first, you’ll need to have the following information handy:

  • Name
  • Date of birth
  • Address
  • Email
  • Phone number
  • Social Security number

You’ll then create a username and password, along with security questions and answers to provide extra account protection. Once you’ve confirmed your age, you should be good to go.

Unibet uses geolocation technology to ensure that players are within state borders, which is standard for all sportsbooks operating in the U.S.

New players can create an account here.

Unibet Sportsbook Interface

For new players, it’s all about KISS: Keep It Simple, Sportsbook. And Unibet does this in spades:

From an inviting green, black and white interface to a simple-to-follow side nav and main screen, it won’t take even the most novice sports wagerer much time to get comfortable. There’s nothing scary about what you’ll see on the Unibet interface – and that’s a major feather in its metaphorical cap.

More experienced sports bettors will appreciate the simplicity, as well. It isn’t difficult to access Unibet Sportsbook’s trove of sport-specific futures bets, prop plays and live betting features, meaning that die-hards are just a few clicks away from having any sort of wagering option at their fingertips.

Casual bettors will profit from a platform that’s easy to use and not intimidating.

The functionality of the app and desktop versions is also quite reliable; the responsiveness is top-shelf, and there are no major bugs to speak of.

Deposit and Withdrawal Options

Unibet Sportsbook offers the usual assortment of deposit and withdrawal options, depending on your method of choice.

Deposit

  • ACH (e-check)
  • Cash at the retail casino cage
  • Cashier’s check
  • Credit and debit cards (Mastercard, Visa)
  • Online bank transfer
  • PayNearMe
  • PayPal
  • Personal check
  • Unibet Prepaid Play+ card

Withdrawal

  • Cash at the retail casino cage
  • Online bank transfer
  • PayPal
  • Unibet Prepaid Play+ card

While players have no shortage of options when it comes to deposits, they’re somewhat limited on the withdrawal side. Heading to the retail casino cage is only a viable option if you live near the casino itself, while not everyone is comfortable offering up the personal banking information required to process an online bank transfer. That all said, Unibet Sportsbook is far from the most restrictive sportsbook when it comes to options for pulling out your winnings.

Sports Offered

Unibet has every major world sport covered, as you can see from the list below:

  • Australian rules
  • Boxing
  • College basketball
  • College football
  • Cricket
  • Cycling
  • Darts
  • Golf
  • MLB
  • Motorsports
  • NBA
  • NFL
  • NHL
  • Rugby Union
  • Soccer
  • Tennis
  • UFC/MMA

Unibet has all of the major competitions covered off, and that includes less frequent international tournaments and competitions. And can expect this list to expand further as more disciplines become part of the U.S. sports betting environment.

Bet Types

There is no reinventing the wheel here; Unibet offers all of the standard wager types sports bettors have come to expect, including moneyline, totals and spread bets for applicable sports. Bettors are also to capitalize on a robust offering of prop bets, futures wagers and live betting, in addition to a variety of other sport-specific bet types.

Customer Service

On the plus side, Unibet Sportsbook offers live chat, phone and email support, with the live chat and phone options operating 24 hours a day, seven days a week. Unibet also offers a detailed FAQ for sports bettors, complete with a separate “Help” section contained within.

There are, however, two concerns about Unibet’s overall customer service. You’ll need to do a little digging in order to find Unibet’s phone and email support information (other sportsbooks make it a little easier on the user), and there have been sporadic complaints about wait times for phone and live chat support being a little on the long side. Customer service is an essential part of any sportsbook offering – and while Unibet checks all the boxes in terms of variety and availability of help, it could stand to improve here.

Frequently Asked Questions

In which states does the Unibet Sportsbook operate?
At present, Unibet Sportsbook is operational in New Jersey, Pennsylvania and Indiana.

Is Unibet Sportsbook secure?
From the Unibet security page: “After logging in all information sent to and from the Unibet site is encrypted using 128-bit Secure Socket Layer (SSL) technology. Your credit card details are encrypted and sent only once over the Internet to Unibet. It is then stored encrypted in Unibet’s secure systems. Unibet is dedicated to protecting our customers confidential information and, as part of doing so, Unibet is certified towards the Payment Card Industries Data Security Standard. The security of Unibet’s systems and applications are tested several times per year by third-party security experts. Furthermore Unibet has an Intrusion Detection System that monitors all network traffic 24/7 for signs of attacks or intrusions.”

What is my maximum bet amount?
Unibet places general limits on each bet based on a variety of factors like sport and potential payout. Any wagers over and above the pre-determined maximum stake limit may be submitted for approval – and in some cases, the higher bet will be accepted. But regardless of the wager amount, no player may be awarded more than $1 million in a single day.

What measures does Unibet Sportsbook put in place to help me manage my gambling?
Unibet Sportsbook’s “Responsible Gaming” page guides sports bettors through all of the safeguards in place to help them gamble safely and responsibly; these include a nine-item questionnaire in which players can assess whether they have a gambling problem, as well as a “Reality Check” feature in which Unibet will post regular updates on how much a player has won, lost and wagered over a pre-set time period. Unibet also offers bet, deposit and loss limits players can set for themselves at any time.

What help does Unibet Sportsbook provide for novice bettors?
The “Help” section has everything a new sports bettor needs to get up to speed. The “Sports Betting” tab contains a wealth of helpful information, including an introduction to the site and its interface, a breakdown of how live betting works, a sports betting glossary and much more.

Unibet Sportsbook
  • Mobile Interface
  • Deposit Bonus
  • Deposit/Withdrawal Methods
  • Safety and Security
  • Customer Service
  • User Experience
4.7

Summary

Like many of its international competitors, Unibet arrived in the U.S. wide-scale sports betting market with decades of experience in the industry – and with the competition for sports betting revenues heating up by the week, every bit of experience matters. Unibet might not necessarily be the best all-around sports wagering app in the American space, but it offers an almost-perfect balance between providing a comfortable experience for new users and efficient betting markets for the more experienced players.

More Sportsbook Reviews